Which TikTok Coins to Buy?
TikTok coins are the platform’s virtual currency used to purchase gifts for creators during live streams. The decision isn’t just about quantity—it involves choosing where to buy, which payment method to use, and whether you need bulk packages or smaller amounts.
Understanding TikTok Coin Packages
TikTok offers several standard coin packages through its official channels. The smallest package typically starts at 70 coins for around $0.99, while larger bundles can reach 17,500 coins for approximately $249.99. Pricing varies by region and purchase platform, with the website consistently offering rates 25-30% lower than the mobile app due to eliminated app store commissions.
The value proposition shifts based on purchase volume. Buying 1,400 coins averages $0.0107 per coin, while the 7,000 coin package drops to approximately $0.0099 per coin. However, this bulk discount plateaus after a certain threshold. Beyond 7,000 coins, the per-unit savings become marginal, making the 3,500 to 7,000 coin range the sweet spot for regular users.
Package Selection Strategy
For casual users sending occasional gifts, the 350-700 coin packages provide sufficient balance without overcommitment. These mid-range options cost between $4.99-$9.99 and cover most popular gifts like Roses (1 coin), Finger Hearts (5 coins), and even premium options like the Drama Queen (5,000 coins) if you’re willing to save up.
Active supporters who participate in multiple live streams weekly should consider the 1,400-3,500 coin packages. These bundles offer better unit economics while providing enough runway for consistent engagement across several creators. The pricing typically ranges from $19.99-$49.99, depending on regional rates.
Power users and content promoters benefit most from the 7,000+ coin packages. If you’re using coins for the TikTok Promote feature to boost your own videos, or if you’re a super-fan supporting multiple creators daily, these larger bundles minimize transaction frequency and maximize savings. The 10,000+ coin packages, when available in your region, can reduce costs by up to 15% compared to buying smaller quantities repeatedly.
Where to Buy: Official vs Third-Party
The safest and most reliable method remains purchasing directly from TikTok. You can buy coins through three official channels: the mobile app, the TikTok website (tiktok.com/coin), or by redeeming gift cards purchased from authorized retailers.
The mobile app route is the most convenient but the most expensive. Apple’s App Store and Google Play Store charge platform fees of 15-30%, which TikTok passes directly to buyers. A 70-coin package that costs $0.74 on the website jumps to $0.99 in the app—a 34% markup. This gap widens with larger purchases, potentially costing you an extra $50-75 on a 10,000 coin bundle.
Purchasing through the TikTok website eliminates these platform fees entirely. The process is straightforward: log into your account, select your package, and pay using credit cards, PayPal, or regional payment methods like WeChat Pay or Alipay. The coins appear instantly in your balance and can be used across both web and mobile platforms.
Gift cards offer a middle ground with added privacy benefits. Available through retailers like Target, Walmart, and digital marketplaces, these cards let you recharge coins without linking bank accounts or credit cards directly to TikTok. Some third-party platforms like Rewarble allow you to convert gift card codes into virtual prepaid Visa cards, providing an extra security layer and access to multi-currency options.
Third-Party Marketplace Considerations
Platforms like Eldorado.gg, SocialPlug, and Eneba advertise discounted TikTok coins. While some operate legitimately by purchasing coins in bulk from cheaper regions and reselling them, others pose significant risks. TikTok’s terms of service prohibit unauthorized resellers, and using them can result in account suspension or banned transactions.
If you choose third-party routes, verify the platform’s reputation through independent reviews on Trustpilot or Reddit. Look for established sellers with at least 500+ verified transactions and response times under 24 hours. Never provide your TikTok password—legitimate services only require your username for coin delivery.
The risk-reward calculation rarely favors third-party platforms. A 10-15% discount isn’t worth potential account issues or security breaches. The exception is authorized gift card retailers who sell official TikTok recharge codes, not coins themselves.
Regional Price Variations
TikTok employs regional pricing based on local purchasing power and currency exchange rates. This creates substantial price gaps across countries, with differences reaching up to 30% for identical coin packages.
As of late 2025, Brazil offers the lowest rates globally. A 70-coin package costs approximately BRL 3.65 (around $0.72 USD). The United States follows closely at $0.73, with Malaysia and the Philippines at $0.75. On the higher end, users in the United Kingdom pay £0.85 (approximately $1.08), while some European countries reach €1.05 ($1.15) for the same 70 coins.
These variations compound dramatically with larger purchases. A 10,000 coin bundle might cost $149 in Brazil but $185 in the UK—a $36 difference. For users making monthly purchases, annual savings can exceed $200-400 by accessing cheaper regional pricing.
Using VPNs for Regional Access
A VPN (Virtual Private Network) lets you connect through servers in different countries, making it appear as though you’re accessing TikTok from that location. By routing your connection through Brazil, Malaysia, or the US, you can access their lower coin prices even if you’re physically located elsewhere.
Premium VPN services like NordVPN ($2.99-4.99/month) and Surfshark ($3.99-5.99/month) offer servers in all key low-cost regions. The monthly VPN subscription typically pays for itself after one or two bulk coin purchases. NordVPN provides 8,300+ servers across 126 countries, including multiple options in Brazil, Malaysia, and the US, ensuring reliable connections.
The process is simple: activate your VPN and connect to a server in your target country, then visit tiktok.com/coin (never use the app for this—app stores detect and block VPN-based regional switching). Log in and complete your purchase. The coins appear instantly in your account and remain available regardless of your actual location afterward.
Technical note: always use the desktop website, not the mobile app, when purchasing through a VPN. Mobile apps communicate directly with app stores, which verify your actual device location and ignore VPN settings. Desktop browsers, however, rely entirely on IP-based geolocation.
VPN Compliance and Risks
TikTok’s terms of service don’t explicitly prohibit VPN usage for coin purchases, but the practice exists in a gray area. The platform hasn’t taken enforcement action against users buying coins from cheaper regions, likely because you’re still paying real money through legitimate payment processors.
However, risks exist. Payment processors may flag transactions when your billing address doesn’t match your apparent location. Use payment methods that don’t include geographic restrictions—PayPal, prepaid cards, and cryptocurrency work better than bank cards tied to specific countries.
Some users report coin purchases getting declined when payment locations conflict with VPN servers. If this happens, try switching VPN servers within the same country or temporarily disconnecting the VPN during payment processing while keeping your browser session from the VPN-connected state.
Payment Methods That Save Money
Credit cards remain the most common payment option but not always the cheapest. International transaction fees of 2-3% apply when buying from TikTok’s servers, which process payments through Singapore-based entities regardless of your location. A $100 coin purchase might include $2-3 in hidden foreign transaction fees.
PayPal eliminates foreign transaction fees if you have a PayPal balance in the same currency as TikTok’s pricing. However, PayPal charges 3-4% for currency conversion if your balance is in a different currency. For US users buying in USD, PayPal matches or slightly beats credit cards. For international users, it depends on your PayPal account currency.
Digital wallets like Apple Pay and Google Pay use your linked card’s terms, so they inherit those fees and benefits. They add convenience but rarely save money compared to direct card usage. The advantage lies in faster checkout and stored payment details for repeat purchases.
Prepaid Cards and Gift Cards
Prepaid Visa or Mastercard cards offer the best combination of security and cost control. Services like Rewarble let you purchase TikTok gift cards using various payment methods (including cryptocurrency), then convert them to virtual prepaid cards for coin purchases. This approach provides several advantages:
You avoid linking bank accounts directly to TikTok, limiting exposure if your account gets compromised. You can load exact amounts, preventing impulse overspending on coins. You can purchase cards using preferred payment methods that TikTok doesn’t accept directly, like certain cryptocurrencies or regional payment services.
The process involves buying a TikTok gift card code from an authorized retailer, redeeming it at Rewarble to create a prepaid Visa card, then using that card on tiktok.com/coin. The entire process takes 2-5 minutes, and the cards work globally with multi-currency support.
Cryptocurrency payments through intermediary services can save 3-5% on transaction fees, though they add complexity. Platforms that accept USDT, BTC, or ETH for gift cards often offer slight discounts to incentivize crypto usage. However, crypto’s price volatility and transaction fees may negate these savings unless you’re already holding digital currencies.
Promotional Periods and Discounts
TikTok occasionally offers promotional bonuses during major holidays and events. Black Friday, Lunar New Year, and TikTok’s anniversary (September) typically feature 10-20% extra coins on bulk purchases. A promotional 1,400 coin package might include a bonus 200 coins, effectively reducing the per-unit cost.
Email subscribers and users with verified creator accounts receive early access to these promotions. Enabling TikTok’s email notifications ensures you don’t miss limited-time offers, which usually last 24-72 hours.
Some regions run ongoing “first purchase” bonuses for new buyers, offering 15-25% extra coins on your initial transaction. If you’re new to buying coins, wait for a bulk package promotion to maximize this one-time benefit.
Coins vs Diamonds: Understanding the Exchange
While users buy coins, creators receive diamonds when you send gifts. The conversion rate matters because it affects how much value actually reaches the creator you’re supporting. TikTok’s exchange rate is approximately 2 coins = 1 diamond, and creators can cash out diamonds at roughly $0.005 per diamond.
This means if you send a 1,000-coin gift (costing you $10-13 depending on where you bought the coins), the creator receives 500 diamonds worth about $2.50. TikTok keeps the remainder as platform fees and payment processing costs. Understanding this helps you decide how many coins to purchase based on your support goals.
If your primary goal is creator support, consider that consistency matters more than individual gift size. Sending regular smaller gifts maintains engagement and keeps you visible in their community, while occasional massive gifts create temporary spikes. Purchasing mid-range coin packages (1,400-3,500) enables sustained participation rather than front-loaded spending.
For self-promotion using the Promote feature, coins translate more directly to advertising reach. A 500-coin promotion might deliver 5,000-8,000 additional video views, depending on your target audience and content category. The return on investment here depends on your content strategy and monetization goals.
Special Considerations for Different User Types
Viewers primarily sending gifts during lives perform best with flexible mid-range packages. The 700-1,400 coin bundles let you participate actively in 5-10 live sessions before needing to recharge. Buy from the website during promotional periods for maximum value.
Creators building their brand through Promote need larger, consistent coin supplies. Consider monthly budgets of 3,500-7,000 coins, purchased via website to minimize costs. Track promotion performance to optimize spending—if 1,000 coins generate 10,000 quality views that convert to followers, scale up. If results disappoint, reduce spending and test different content first.
Businesses and influencers running TikTok ads alongside coin promotions should use dedicated prepaid cards for clear expense tracking and accounting. Rewarble’s system works particularly well for this, allowing separate cards for advertising and organic engagement while maintaining one source of truth for TikTok spending.
International users dealing with unfavorable exchange rates benefit most from VPN strategies combined with bulk purchasing. A Brazilian VPN connection plus 7,000+ coin packages can cut costs by 35-40% compared to local app purchases. The setup investment (VPN subscription + time spent) pays back quickly with regular purchases.
Safety and Account Security
Never share your TikTok password with coin sellers or services claiming they’ll add coins directly. Legitimate purchases only require your username for gift delivery, never account access. Scams promising “free coins generators” or “unlimited coins hack” invariably steal account credentials or install malware.
Monitor your coin balance regularly through Settings > Balance in the TikTok app. Unexplained deductions might indicate unauthorized access. Enable two-factor authentication through Settings > Security to prevent account takeovers.
Use unique, strong passwords for TikTok that differ from other accounts. If you buy coins via third-party gift cards, use separate login credentials for those services to contain potential breaches.
Check your purchase history monthly by visiting tiktok.com/coin/history. Verify each transaction matches your records. Dispute any unrecognized charges immediately through your payment provider—credit cards offer better fraud protection than debit cards or prepaid methods.
Keep payment methods updated to avoid failed transactions. Expired cards can cause purchase declines, and repeatedly failed attempts may trigger TikTok’s fraud prevention systems, temporarily blocking your ability to buy coins.
Frequently Asked Questions
Can I gift TikTok coins to other users?
No, you cannot directly transfer coins between TikTok accounts. Coins are tied to the purchaser’s account and can only be used by that account to send gifts or promote content. However, you can gift TikTok gift cards to others, which they can redeem for coins in their own accounts.
Do TikTok coins expire?
TikTok coins do not expire as long as your account remains active. They stay in your balance indefinitely until spent. However, if TikTok closes your account for terms of service violations, you forfeit all remaining coins without refund.
Can I get refunds on coin purchases?
TikTok’s policy states that coin purchases are final and non-refundable. Once you complete a transaction, you cannot return coins for money. This policy applies regardless of whether you bought through the app, website, or gift cards. Only pursue refunds through your payment provider if you didn’t receive coins after payment or if fraudulent charges appear on your account.
Are coins the same as TikTok Creator Fund earnings?
No, these are completely separate systems. The Creator Fund pays creators based on video performance and views, requiring 10,000 followers and 100,000 video views in the past 30 days to qualify. Coins are purchased currency that viewers use to send gifts. Creators convert received gifts to diamonds, then cash out diamonds separately from Creator Fund payments.
Choosing which TikTok coins to buy depends on your usage patterns, budget, and willingness to navigate regional pricing variations. Casual supporters find the 350-1,400 coin range most practical, purchased via the TikTok website during promotional periods. Active users benefit from 3,500-7,000 coin bundles combined with VPN access to cheaper regional pricing. Always prioritize official purchasing channels and secure payment methods to protect your account and financial information.
The ecosystem continues evolving as TikTok expands monetization features and adjusts regional pricing. Staying informed about these changes helps you maximize value while supporting creators and promoting your own content effectively.